diff --git a/docs/website-api/AI_PROMPT.md b/docs/website-api/AI_PROMPT.md
index aced2b2..94febe0 100644
--- a/docs/website-api/AI_PROMPT.md
+++ b/docs/website-api/AI_PROMPT.md
@@ -336,13 +336,13 @@ These are **required on every crawlable page** (home, listing, product/blog/port
 Business admins configure this under **Website → Tags & Badges**.
 
 1. `GET /tenants/{domain}/website/business-info`
-2. For each item in `metaTags` (array of `{ name, content }`), emit once in the root layout `<head>`:
+2. For each item in `metaTags` (array of `{ html }`), emit the full HTML once in the root layout `<head>`.
 
 ```html
-<meta name="{name}" content="{content}">
+{html}
 ```
 
-In Next.js App Router, map them into `generateMetadata()` → `other: { [name]: content }`. Verification metas (eNamad, Google, etc.) belong here as custom name/value rows.
+Example `html` value: `<meta name="google-site-verification" content="…">` (also supports `property`, `http-equiv`, etc.). Parse attributes into a `<meta />` element, or inject the sanitized string into `<head>`. Do **not** wrap it again as `name`/`content` — `html` is already the whole tag. The dashboard “Name” field is an admin label only and is **not** in this public payload.
 
 3. For each item in `trustBadges` (array of `{ kind, embedHtml }`), render `embedHtml` in the site footer (e.g. `dangerouslySetInnerHTML`). These are HTML widgets only (not meta). Scripts are stripped by the API — still treat the HTML as CMS-controlled content.
 
diff --git a/docs/website-api/openapi.json b/docs/website-api/openapi.json
index 78687eb..218907f 100644
--- a/docs/website-api/openapi.json
+++ b/docs/website-api/openapi.json
@@ -570,14 +570,16 @@
                     },
                     "metaTags": {
                       "type": "array",
-                      "description": "Enabled custom meta tags for the site <head> (name/content). Configured under Website → Tags & Badges.",
+                      "description": "Custom <meta> HTML snippets for the site <head>. Each item is { html } with a full <meta …> tag. Configured under Website → Tags & Badges (name there is an admin label only).",
                       "items": {
                         "type": "object",
                         "properties": {
-                          "name": { "type": "string" },
-                          "content": { "type": "string" }
+                          "html": {
+                            "type": "string",
+                            "description": "Full sanitized <meta …> HTML tag to inject in <head>."
+                          }
                         },
-                        "required": ["name", "content"]
+                        "required": ["html"]
                       }
                     },
                     "trustBadges": {
diff --git a/src/business-settings/business-settings.types.ts b/src/business-settings/business-settings.types.ts
index 5a677ec..816a48a 100644
--- a/src/business-settings/business-settings.types.ts
+++ b/src/business-settings/business-settings.types.ts
@@ -131,7 +131,10 @@ export type WebsiteSettings = {
   tagsAndBadges: WebsiteTagsAndBadgesSettings;
 };
 
-/** Custom head meta tag (name + content). Present = published. */
+/**
+ * Custom head meta tag.
+ * `name` = admin label only; `content` = full `<meta …>` HTML to inject.
+ */
 export type WebsiteMetaTag = {
   id: string;
   name: string;
diff --git a/src/business-settings/dto/update-business-settings.dto.ts b/src/business-settings/dto/update-business-settings.dto.ts
index 1b74506..16b578e 100644
--- a/src/business-settings/dto/update-business-settings.dto.ts
+++ b/src/business-settings/dto/update-business-settings.dto.ts
@@ -8,7 +8,6 @@ import {
   IsNumber,
   IsOptional,
   IsString,
-  Matches,
   MaxLength,
   Min,
   MinLength,
@@ -270,13 +269,16 @@ class WebsiteMetaTagDto {
   @MaxLength(64)
   id?: string;
 
-  @IsString()
-  @Matches(/^[a-zA-Z0-9_.:-]{1,80}$/)
-  name!: string;
-
+  /** Admin label only (not necessarily the HTML name= attribute). */
   @IsString()
   @MinLength(1)
-  @MaxLength(2000)
+  @MaxLength(80)
+  name!: string;
+
+  /** Full `<meta …>` HTML snippet. */
+  @IsString()
+  @MinLength(1)
+  @MaxLength(4000)
   content!: string;
 }
 
diff --git a/src/business-settings/website-tags-badges.util.ts b/src/business-settings/website-tags-badges.util.ts
index 9561768..c65dff4 100644
--- a/src/business-settings/website-tags-badges.util.ts
+++ b/src/business-settings/website-tags-badges.util.ts
@@ -7,10 +7,9 @@ import {
 } from './business-settings.types';
 
 const MAX_META_TAGS = 40;
-const MAX_NAME_LEN = 80;
-const MAX_CONTENT_LEN = 2000;
+const MAX_LABEL_LEN = 80;
+const MAX_META_HTML_LEN = 4000;
 const MAX_EMBED_LEN = 10000;
-const META_NAME_RE = /^[a-zA-Z0-9_.:-]{1,80}$/;
 
 function isRecord(value: unknown): value is Record<string, unknown> {
   return typeof value === 'object' && value !== null && !Array.isArray(value);
@@ -31,6 +30,38 @@ export function sanitizeTrustEmbedHtml(raw: string): string {
   return html.trim();
 }
 
+/**
+ * Keep a single <meta …> tag. Reject anything else.
+ * Legacy plain content + attr-name is wrapped into a meta tag.
+ */
+export function sanitizeMetaTagHtml(
+  rawHtml: string,
+  legacyAttrName?: string,
+): string | null {
+  let html = rawHtml.trim().slice(0, MAX_META_HTML_LEN);
+  if (!html) return null;
+
+  html = html.replace(/<script\b[^>]*>[\s\S]*?<\/script>/gi, '');
+  html = html.replace(/<script\b[^>]*\/?>/gi, '');
+  html = html.replace(/\son\w+\s*=\s*("[^"]*"|'[^']*'|[^\s>]+)/gi, '');
+  html = html.replace(/javascript\s*:/gi, '');
+  html = html.trim();
+
+  if (!/^<meta\b/i.test(html)) {
+    // Legacy: name was HTML meta name, content was only the content value.
+    const attr = (legacyAttrName ?? '').trim();
+    if (!attr || !/^[a-zA-Z0-9_.:-]{1,80}$/.test(attr) || /[<>]/.test(html)) {
+      return null;
+    }
+    const escaped = html.replace(/&/g, '&amp;').replace(/"/g, '&quot;');
+    return `<meta name="${attr}" content="${escaped}">`;
+  }
+
+  const match = html.match(/<meta\b[^>]*>/i);
+  if (!match) return null;
+  return match[0].trim();
+}
+
 function normalizeTrustBadge(raw: unknown): WebsiteTrustBadgeSettings {
   const source = isRecord(raw) ? raw : {};
   return {
@@ -44,19 +75,31 @@ function normalizeTrustBadge(raw: unknown): WebsiteTrustBadgeSettings {
 
 function normalizeMetaTag(raw: unknown): WebsiteMetaTag | null {
   if (!isRecord(raw)) return null;
-  const name = readString(raw.name, MAX_NAME_LEN);
-  const content = readString(raw.content, MAX_CONTENT_LEN);
-  if (!name || !META_NAME_RE.test(name) || !content) return null;
-  // Legacy rows with enabled:false are ignored (treated as deleted).
   if (raw.enabled === false) return null;
+
+  const label = readString(raw.name, MAX_LABEL_LEN);
+  const rawContent =
+    typeof raw.content === 'string' ? raw.content.trim() : '';
+  if (!label || !rawContent) return null;
+
+  // If content is already a full <meta>, label is display-only.
+  // If not, treat legacy attr-name + content-value (use label as attr name only when it looks like one).
+  const looksLikeHtml = /^<meta\b/i.test(rawContent);
+  const html = sanitizeMetaTagHtml(
+    rawContent,
+    looksLikeHtml ? undefined : label,
+  );
+  if (!html) return null;
+
   const id =
     typeof raw.id === 'string' && raw.id.trim().length > 0
       ? raw.id.trim().slice(0, 64)
       : randomUUID();
+
   return {
     id,
-    name,
-    content,
+    name: label,
+    content: html,
   };
 }
 
@@ -81,14 +124,14 @@ export function normalizeWebsiteTagsAndBadges(
   };
 }
 
-export type PublicWebsiteMetaTag = { name: string; content: string };
+/** Full <meta> HTML snippets for storefront <head>. */
+export type PublicWebsiteMetaTag = { html: string };
 
 export type PublicWebsiteTrustBadge = {
   kind: 'enamad' | 'samandehi';
   embedHtml: string;
 };
 
-/** Custom meta tags present in settings → emit in storefront <head>. */
 export function toPublicWebsiteMetaTags(
   settings: WebsiteTagsAndBadgesSettings,
 ): PublicWebsiteMetaTag[] {
@@ -96,17 +139,17 @@ export function toPublicWebsiteMetaTags(
   const seen = new Set<string>();
 
   for (const tag of settings.metaTags) {
-    if (!tag.name || !tag.content) continue;
-    const key = tag.name.toLowerCase();
+    const html = tag.content?.trim();
+    if (!html) continue;
+    const key = html.toLowerCase();
     if (seen.has(key)) continue;
     seen.add(key);
-    out.push({ name: tag.name, content: tag.content });
+    out.push({ html });
   }
 
   return out;
 }
 
-/** Trust badges with non-empty HTML → render in the footer. */
 export function toPublicWebsiteTrustBadges(
   settings: WebsiteTagsAndBadgesSettings,
 ): PublicWebsiteTrustBadge[] {
diff --git a/src/website-docs/static/AI_PROMPT.md b/src/website-docs/static/AI_PROMPT.md
index 23a6ad4..065d42f 100644
--- a/src/website-docs/static/AI_PROMPT.md
+++ b/src/website-docs/static/AI_PROMPT.md
@@ -365,13 +365,13 @@ These are **required on every crawlable page** (home, listing, product/blog/port
 Business admins configure this under **Website → Tags & Badges**.
 
 1. `GET /tenants/{domain}/website/business-info`
-2. For each item in `metaTags` (array of `{ name, content }`), emit once in the root layout `<head>`:
+2. For each item in `metaTags` (array of `{ html }`), emit the full HTML once in the root layout `<head>`.
 
 ```html
-<meta name="{name}" content="{content}">
+{html}
 ```
 
-In Next.js App Router, map them into `generateMetadata()` → `other: { [name]: content }`. Verification metas (eNamad, Google, etc.) belong here as custom name/value rows.
+Example `html` value: `<meta name="google-site-verification" content="…">` (also supports `property`, `http-equiv`, etc.). Parse attributes into a `<meta />` element, or inject the sanitized string into `<head>`. Do **not** wrap it again as `name`/`content` — `html` is already the whole tag. The dashboard “Name” field is an admin label only and is **not** in this public payload.
 
 3. For each item in `trustBadges` (array of `{ kind, embedHtml }`), render `embedHtml` in the site footer (e.g. `dangerouslySetInnerHTML`). These are HTML widgets only (not meta). Scripts are stripped by the API — still treat the HTML as CMS-controlled content.
 
diff --git a/src/website-docs/static/openapi.json b/src/website-docs/static/openapi.json
index 6de13d7..e93e2c6 100644
--- a/src/website-docs/static/openapi.json
+++ b/src/website-docs/static/openapi.json
@@ -574,14 +574,16 @@
                     },
                     "metaTags": {
                       "type": "array",
-                      "description": "Enabled custom meta tags for the site <head> (name/content). Configured under Website → Tags & Badges.",
+                      "description": "Custom <meta> HTML snippets for the site <head>. Each item is { html } with a full <meta …> tag. Configured under Website → Tags & Badges (name there is an admin label only).",
                       "items": {
                         "type": "object",
                         "properties": {
-                          "name": { "type": "string" },
-                          "content": { "type": "string" }
+                          "html": {
+                            "type": "string",
+                            "description": "Full sanitized <meta …> HTML tag to inject in <head>."
+                          }
                         },
-                        "required": ["name", "content"]
+                        "required": ["html"]
                       }
                     },
                     "trustBadges": {